Generosity as Self-Promo

What if instead of talking about what you or your company does…

you actually gave away one of your services?
you solved a small problem that needed to be solved?
you promoted people in your network doing cool things?
you helped 3 people connect with a potential new client?
you checked in on 5 old co-workers this week to catch up?

Part of your job, no matter what kind of company or work you do is to change people’s minds–That your way is the preferred way or that they should work with you.

The best way to change someone’s mind is to make the change seem easy. So rather than post that you provide x service and… oh wait!… They need x service soon…So they should call you and have a talk about how to work together, show your thinking in action.

Instead, show that service applied in the world. Go do something for people. Maybe you’ll be surprised how a small act of generosity can change people’s mind and bring them your way.

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Caveday is a company aimed at improving your relationship to work. We write regular posts on Medium and send out monthly newsletters with productivity tips, life hacks, and recommendations. Sign up for the mailing list here.

Jake Kahana is a cofounder of Caveday. Sign up for his personal emails, called “The Email Refrigerator” here.